1 Include industry specific keywords
What are resume power words?
Power words are action verbs you can use to highlight your skills andexperience to help your resume stand out and increase your chance of moving onto the next step in the hiring process. These words add quick and effectivecontext to your resume, helping employers better understand your value as anemployee.
What Are Resume Action Verbs and Keywords?
From the job seeker perspective, keywords are the words job seekers use tosearch for available positions. For the employer, keywords are the terms thathiring managers use to screen resumes and cover letters to find applicantsthat are a good fit for a job.There are different types of keywords. Job keywords are words that describeyour skills and qualifications. They describe the hard skills you have thatqualify you for a job.Action verbs show your ability to succeed. For example, words likeaccomplished, developed, managed, and handled describe what you have achieved.Keywords are used to match an applicant with an available job. The closer thekeywords in a resume are to those in a job description, the better acandidate’s chances of being selected for a job interview.
Why and How to Include Action Verbs in Your Resume
The keywords in your resume will help you get selected for a job interview.Hiring managers search by keywords to find resumes that match the jobqualifications they established when they listed the job.In addition to listing keywords specific to your occupation (like software orsales skills) include action words that show you what you have accomplished.Rather than just stating a list of duties, including action keywords in yourposition descriptions.Here’s an example: * Proficient in Microsoft Word and Excel * Specialized in product order management * Helped manage associates on the sales floor
Resume Example With Action Verbs (Text Version)
Lewis Givens 18 Oak Lane Houston, TX 77009 Cell: 555-555-5555 email@example.comPHARMACEUTICAL SALES REPRESENTATIVEPhysician Education / Territory Development / Relationship BuildingNationally top-ranked pharmaceutical sales representative with unprecedentedsuccess establishing market dominance for antidiabetics products. Charismaticpresenter and negotiator, deftly forging and maintaining lasting relationshipswith physician groups and pharmacies.Notable Sales Achievements * Scored Pharma Sales Rep of the Quarter regional and national titles every year between 2010 and 2018. * Pioneered new territories for newly launched Bleudacan® family of products, leading product to top 5% ranking nationally within six months of release. * Consistently earned Chairman’s Circle and National President’s Club accolades throughout the career.PROFESSIONAL EXPERIENCEBiomed Corporation, Houston, TX Pharmaceutical Sales Representative (06/2016 to Present)Orchestrate market launch and territory penetration for Bleudacan®antidiabetics across the Southwest region of Texas, New Mexico, Arizona, andNevada. * Leveraged network of major accounts across the four-state territory to ensure immediate market dominance of novel Bleudacan® products. * Authored well-received whitepaper on sales trends in the antidiabetics market. * BigPharma Inc., Houston, TXBiogenics LLC, Houston, TX Pharmaceutical Sales Representative (06/2009 to 06/2016)Established reputation as a winning physician educator as a representative forthe antidiabetics Restorex® and Historelb® in the Texas regional market. * Captured Chairman’s Circle rankings for each year of tenure. * Increased sales of Restorex® by 58% and of Historelb® by 46% within six months of hire.EDUCATIONThe University of Texas, Austin, TX Bachelor of Science in MarketingProfessional Development Antidiabetics Sales, Value-driven Sales Techniques, Territory GrowthStrategies, Regulatory IssuesExpandHow to Use Resume Keywords and Phrases
How to include keywords on a resume
For example, say a resume for a bookkeeper has the following list of keywordsthroughout the resume: * Accounting * Bookkeeping * ManagementThe ATS may develop a resume summary like the following based on the usage ofthose keywords:This ATS-generated report gives weight to an applicant’s industry, skills, andexperience. This report has identified Accounting to be a key skill, withbookkeeping as a lesser skill. Management experience was identified, but theyears of experience may not match up to the job titles.An ATS may generate a skills-specific report, too, that identifies your topskills as reflected by your resume. Here is an example from another candidatein IT:Keywords are instrumental to Applicant Tracking Systems. Your keywords willdetermine how these systems view your skills, experience level, and industry:in other words, your qualifications. More than 90% of big employers usesomething similar to filter out unqualified candidates.You can see how your resume performs in an ATS scan with our Free ResumeReview.
Example of using keywords and phrases on a resume:
An accountant may include the following keywords and phrases to use in aresume as they appear in many job descriptions: * Accounting * Accountant * Microsoft Excel * Journal entries * Balance sheet * CPA (Certified Public Accountant)As you see above, these are common words that appear in most accounting joblistings. Even qualified applicants may be rejected because they don’t includethe right resume keywords. You should go through a few job postings and seewhat words come up frequently and include those keywords in your resume.
Resume Keywords List Example
Let’s put this information into action with an example of how to includekeywords on a resume. We’ll take Megan who is a nurse and show you how andwhere she applied these important keywords.So here are some resume keyword examples: * RN * Medical Nursing * Surgical Nursing * Physical Rehabilitation Nursing * Compassionate * ASN * BSN * Registered Nurse * Patients * Surgery * Medication * Operation roomAs you see, most of these resume keywords are hard skills, also known astechnical skills. These keywords will probably be found in most nursing job addescriptions.We included technical keywords related to the industry as well as some softskills, like compassion. The final step is to include action verbs which arealso important words to use in a resume.
Action keywords to use in a resume
As with soft skills, action verbs aren’t weighted as heavily as hard technicalskills but they do have some bearing on your overall ATS report.Action verbs on a resume are more important during a human review. When usedcorrectly, they bring power and strength to your experience. A CareerBuildersurvey of over 2,200 hiring managers found what action verbs they liked to seeon a resume.
List of action words to use on a resume:
* Achieved * Improved * Trained/Mentored * Managed * Created * Resolved * Volunteered * Influenced * Increased/Decreased * Ideas * Negotiated * Launched * Revenue/Profits * Under budget * WonThese are just a few examples of resume keywords you could use. Here is agreat list of dozens more action keywords to include on your resume.
Where to include keywords on a resume
You should include keywords at every opportunity that makes sense on yourresume. They should be included in your summary, work experience, and resumeskills sections. If you’re including information that doesn’t include keywordsrelevant to your job search or industry, take another look and consider how tobetter optimize that space.Remember that the ATS is scanning your resume to see if you have the corequalifications that the job posting is asking for. The candidates that the ATSfeels are a good match are sent forward to the hiring managers for humanreview, so that is the primary goal while writing a resume.Including a core competencies section is the simplest way to utilize keywordson a resume. This section allows you to easily swap keywords in and out whenapplying for different positions.
Tailoring resume and cover letter keywords for each job
The last thing we’re going to discuss is the best method for really gettingyour resume past the ATS and into the hands of a hiring manager.You should always customize each resume you submit to the specific joblisting. No, we don’t mean writing a new resume for each posting; what youshould do is switch out some of the exact keywords from the posting into yourresume.You may see that you are qualified for the position but the words they use inthe description aren’t on your resume (yet). This is where you can switch outsome words to include the ones you see in the listing.For example, if a graphic designer job description says its desiredqualifications are: * Knowledge of Adobe Illustrator * Strong image retouching abilities * Dynamic individual who has energy and enthusiasmAssuming you have the qualifications, skills, and experience, you should addsome of these keywords into your resume if they’re not already there.Some of the keywords you would want to add in your resume are: * Illustrator * Image retouching * Dynamic * Energy or enthusiasmRemember, you don’t want to copy every keyword but you should definitelymention a good number of them on the resume.
1. Include industry specific keywords
Always include keywords that are common in your industry. This should includecertifications, licenses, and programs you’re familiar with. This ensures thatthe system understands you are a match for the position you’re applying to.